Showing posts with label free political advertising. Show all posts
Showing posts with label free political advertising. Show all posts

Wednesday, December 30, 2020

A Year of Free Political Advertising for Sununu


 

Governor Sununu has been giving weekly press conferences during the pandemic. Not because he's an epidemiologist, a doctor, or a scientist. Not because he's an expert in matters of public health. He's been giving them because he's a politician who seized the moment to advertise himself on the public airwaves (WMUR aka WGOP), for free. 

In our neighboring state of Maine, the weekly Covid updates come from Maine CDC Director, Dr. Nirav Shah. Dr. Shah is so popular that he has a Facebook fan page - and a chocolate bar named after him. 


The weekly Covid updates are not used as free political advertising for Maine Governor Janet Mills.  

Did all this free advertising have an impact on the NH state elections? Absolutely. But don't take my word for it - here's what the (unfortunately) elected Executive Councilor Joe Kenney had to say in the Union Leader

Kenney said he was one of many who benefitted from Gov. Chris Sununu, who became a TV star by virtue of his weekly briefings on COVID-19.

Even Joe Kenney gets it - and he's no rocket scientist. 

Despite lacking any sort of expertise, Sununu got a free platform every week, to stand before fawning journalists who seldom asked any difficult questions,  including the most basic one of all, "Isn't this free political advertising, Governor?"